Plunkster, formerly BidetPal, is a creative concept and brand created by Rolando Petit and launched in spring 2026. This e-commerce venture specializes in personal hygiene, health, and wellness products, along with educational, entertaining content designed to inform a happier, healthier lifestyle.

The design concept behind the branding selection is water. The name evokes humor through the word “Plunk,” derived from the sound made when solid waste hits water. Therefore, the person making the sound is the “Plunkster.” The mascot is a friendly-faced, cartoonish little monster named “Splash.” The Splash iconography is derived from the cold “splash” of water that comes up to greet you when you “plunk.”

While the subject matter is a bit gross, the execution is cute and disarming, with hopes of eliminating the stigma around the conversation of bathroom hygiene and etiquette.

This project employs disciplines across the full Rosodigital creative spectrum: Graphic Design, Illustration, Typography, Branding, Web Design, E-Commerce, business and marketing strategy, copywriting, marketing, and advertising.

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